What Is A Brand, Anyway?

Photo Credit: Mya Rose

Today in mentorship, our mentees learned what a brand really is from Deon Bonaparte. He explained that when creating a brand, you give the consumer a gut feeling, which then will create trust, which ultimately goes back around to what the brand is. They discussed the differences between brands and how the actions they take can impact multiple aspects of that specific brand. They also talked about what they think is the most important part of a brand; People, processes, or product. Deon had a lot of great things to share with the group and the mentees learned a lot today about what it really takes for a brand to be successful.

Photo Credit: Mya Rose

Tips On How To Edit

Photo Credit: Mariah

For the first part of mentorship today, the mentees got some tips on how to edit pictures. There were some additional notes they got to take on how to improve an edit, correct color, and decide what pictures will make the cut. Once they were done with this workshop, they got a chance to finish their edits from the Painting With Seniors workshop from last Thursday.

Photo Credit: Mariah

Storytelling Workshop

Photo Credit: Mya Rose

For the second part of mentorship today, the mentees got to learn about storytelling from Rebecca. She explained how showing more detail within your story can help to improve your readers’ experience. This also connects to editing and photos since this is a visual aspect which shows someone what the story was all about. The mentees wrote a short story of their own experiences then shared with a partner to exchange some advice. After this they got a chance to share with the whole group the creative stories they wrote!

Photo Credit: Mya Rose

Belief And Leadership

Photo Credit: Jasmine

For today’s workshop, the mentees had a guest speaker, Jaleel Anthony, who shared his inspirational story about how he wanted to make a difference and help to improve his community and assist the people in it. He also shared how setting goals are important and how to do so, as well as having a positive belief in yourself and your potential. The mentees enjoyed the opportunity to gain new knowledge from a fellow young adult from the community and how to become the best version of themselves. Be sure to follow Jaleel on IG: @jaleelanthonytv

Photo Credit: Jasmine

How To Create For Brands

Photo Credit: Mariah

In this workshop, the mentees got a chance to learn more about what a brand is. They discussed what The Firehouse Dream brand means and how that would apply it to different aspects content creation. After this discussion, the mentees got the chance to create ideas for stickers and key chains while keeping in mind what The Firehouse Dream’s brand is all about. There were some great ideas with a lot of thought put behind them! We can’t wait to see which stickers get selected and become a part of our store.

Photo Credit: Mariah